Assessing Customer Perception to Improve Customer Satisfaction

Assessing Customer Perception to Improve Customer Satisfaction

We touched on the subject of customer perception in our “How to Uncover Customer Expectations and Perceptions” blog, but it’s definitely something that needs to be discussed further. The importance of assessing customer perception to improve customer satisfaction can’t be overlooked for many reasons, including your own personal sense of success. What do we mean […]

How to Uncover Customer Expectations and Perceptions

How to Uncover Customer Expectations and Perceptions

You can’t read anyone’s mind. There’s no crystal ball that will help you determine customer satisfaction before, during or after a transaction. However, with a little skill, legwork and background knowledge, you will know how to uncover customer expectations and perceptions. Knowing what they expect will help you give them what they need, which will […]

5 Tips on How to Determine Customer Satisfaction

Tips on How to Determine Customer Satisfaction

One of the most important factors in a business’s success is to ensure that consumers are satisfied. Yesterday’s customers or clients should look back at their experiences fondly. Today’s customers or clients should walk away with a smile. And they don’t know it yet, but tomorrow’s consumers won’t hesitate to come to you because they […]

The Process ISO Uses to Develop Standards

Process iSO Uses to Develop Standards

The process ISO uses to develop standards is detailed, involved, complex and lengthy – and that’s a good thing. ISO standards aim to ensure that similar businesses throughout the world follow the same rules, so it’s understandable that it’s a long and difficult process. Luckily, as you are trying to obtain your ISO 9001:2015 certification, […]

How to Select a Registrar

How to Select a Registrar

You understand the importance of an ISO certification. Having it informs others that your company meets the requirements of an internationally recognized standard. More specifically, an independent, third-party, certification body (i.e., registrar) confirms that your organization’s quality management system (QMS) meets the requirements of the relevant standard. And you get that. Now, however, the question is […]